Prime Care Coordination is led by Tracy Boff. Tracy has several years of leadership experience in health and human services, including housing, employment, care management and service coordination. Her career includes long-term employment with Catholic Charities Community Services in Rochester, NY, where she began working as direct-care staff in residential services and worked her way through various management levels to senior leadership, providing oversight to NYS DOH and OPWDD-funded programs. She then worked for the NYS DOH AIDS Institute, where she was responsible for Medicaid redesign initiatives, including Health Homes. Most recently, she was employed by Finger Lakes Performing Provider System working on NYS DOH DSRIP efforts. Tracy has an M.A. in Organizational Leadership, Lean Six Sigma Green Belt and Prosci Change Management Certification. She lives in Rochester with her husband and three children.
Lindsay joins the Prime Care Coordination team with 15+ years of insurance, investigations, ethics and compliance, audit and quality experience. Prior to her current role at Prime Care, Lindsay was the Ethics & Compliance Manager for Harris Corporation where she was responsible for establishing an effective Ethics & Business Conduct program. She has spent several years in human services at Catholic Family Center in a variety of leadership roles including Chief Compliance and Quality Officer and then moving into the role of Vice President of Operational Excellence.
Lindsay has a B.S in Criminal Justice from Rochester Institute of Technology and a M.S in Economic Crime Management from Utica College. She is a Lean Six Sigma Green Belt, 2016 Rochester Business Journal 40 Under 40 Award Winner and serves on the Board and Executive Committee of Coordinated Care Services, Inc.
Wendy comes to Prime Care Coordination with several years of senior management experience. During her tenure career working with individuals with intellectual and developmental disabilities, she managed program areas in residential, day services, family supports and outreach/enrollment, and ultimately received a promotion to Program Administrator overseeing a variety of different services, including Medicaid Service Coordination. From there, she served as the Manager of Project Management for Community Health Systems before moving on to the University of Rochester Medical Center (URMC). At the URMC, she was employed as a Project Manager/Electronic Medical Record Program Manager.
Wendy has a masters in Strategic Leadership from Roberts Wesleyan College and lives in Rochester, NY.
Erika comes to Prime Care Coordination with several years of progressive leadership experience in the Human Service field providing training, organizational development, quality improvement and strategic management to various OPWDD, OASAS, and OMH funded programs. She joined Prime Care Coordination in July of 2018 as the Regional Assistant Director in the Fingerlakes Region where she provided leadership, education, and direction to promote the on-going development of Care Managers and Care Manager Supervisors to achieve professional goals and organizational outcomes. Erika has a demonstrated fast-track record of success in developing others and cultivating teams to deliver the best level of care possible for people receiving services.
Erika earned her Bachelor’s Degree in Psychology and Political Science and Master’s Degree in Strategic Leadership from Roberts Wesleyan College. She lives in the city of Rochester with her daughter.
Rebecca comes to Prime Care Coordination with several years of experience working and leading in quality and compliance roles. She has experience working with both DOH and OPWDD programs. Rebecca was most recently Director of Quality and Compliance for another company, a position in which she held for five years!
Rob has over 20 years’ experience in the Information Technology field, with a primary focus on IT Security and Management. The past six years of Rob’s career has been focused on security and compliance in the Healthcare sector. Over his career, Rob has supported networks and infrastructure in many different market verticals including telecom, sales engineering, consulting, and a renewable energy corporation, Ecovation, which reached the #1 spot in the Rochester Top 100 Companies. He has an Associate’s Degree in Computer Technology from Monroe Community College and a Bachelor of Science in Computer Information Systems Management from Empire State College. In addition, he holds multiple certifications from ISC(2), Cisco, Microsoft, Apple, Novell, and CompTIA. Rob volunteers as a youth sports coach and at a local middle school, working with students to prepare them for future job interviews.